Rather than rely upon a knee jerk reaction that "45 lbs is way too high" or "Load Range E is way too stiff," one way to determine the "correct" air pressure for a specific tire size and load rating on a particular vehicle is to weigh your jeep fully loaded and then look up your tire size and load rating on the Rim and Tire Association Load Inflation Table, reprinted here by Toyo Tire:
https://www.toyotires.com/tires-101/tire-load-and-inflation-tables
https://www.toyotires.com/media/2125/application_of_load_inflation_tables_20170203.pdf
It will be relatively easy to extrapolate the tire pressure necessary to support the weight of your jeep. In the case of a 315/75R16-E tire ("metric 35"), at 65 psi it will support its full E load rating of 3860#, at 50 psi it will support 3195# (D), and at 35 psi it will support 2535# (C). [See page 22 of the chart.]
Depending upon the actual weight of your jeep you may find that 24-26 psi is the extrapolated pressure most appropriate for a "metric 35" E load rated tire on your jeep, which not coincidentally is the common wisdom for street pressure for that size tire on a TJ/LJ.
https://www.toyotires.com/tires-101/tire-load-and-inflation-tables
https://www.toyotires.com/media/2125/application_of_load_inflation_tables_20170203.pdf
It will be relatively easy to extrapolate the tire pressure necessary to support the weight of your jeep. In the case of a 315/75R16-E tire ("metric 35"), at 65 psi it will support its full E load rating of 3860#, at 50 psi it will support 3195# (D), and at 35 psi it will support 2535# (C). [See page 22 of the chart.]
Depending upon the actual weight of your jeep you may find that 24-26 psi is the extrapolated pressure most appropriate for a "metric 35" E load rated tire on your jeep, which not coincidentally is the common wisdom for street pressure for that size tire on a TJ/LJ.