I went the NOICO route..... took two days total and did both Mass Load as well as Sound Absorbing material. 1 and 1/2 box of each material and did the complete tub including as high as I could go up the firewall and the rear fender wells.
Re-installed the OEM carpet over it again after pressure washing it and hands down, 110% worth all the hassle. Under 55mph its like a small compact car now. Around 75MPH I would estimate its at least 30% more quite then before the NOICO. I highly recommend to others wanting to dampen the noise a bit.