Let's go back to 1977...err OK, maybe NOT!!!

cliffish

TJ Expert
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Oct 22, 2017
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St James, NY, United States
They really made and sold this stuff back then, don't let the kids now see this or us older folk wil never live it down, It is a little long but with the descriptions it is very funny...and sad too!

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A JC Penney catalog from 1977. It's not often blog fodder just falls in my lap, but holy hell this was two solid inches of it, right there for the taking. I thumbed through it quickly and found my next dining room set, which is apparently made by adding upholstery to old barrels:

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Also, I am totally getting this for my bathroom:

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There's plenty more home furnishings where those came from, however I'm not going to bore you with that. Instead, I'm going to bore you with something else. The clothes.

The clothes are fantastic.

Here's how to get your ass kicked in elementary school:


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Just look at that belt. It's like a boob-job for your pants. He probably needed help just to lift it into place. The belt loops have to be three inches long. And way to pull them up to your armpits.

Here's how to get your ass kicked in high school:


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This kid looks like he's pretending to be David Soul, who is pretending to be a cop who is pretending to be a pimp that everyone knows is really an undercover cop. Who is pretending to be 15.

Here's how to get your ass kicked on the golf course:


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This "all purpose jumpsuit" is, according to the description, equally appropriate for playing golf or simply relaxing around the house. Personally, I can't see wearing this unless you happen to be relaxing around your cell in D-block. Even then, the only reason you should put this thing on is because the warden made you, and as a one-piece, it's slightly more effective as a deterrent against ass-rapery.

Here's how to get your ass kicked pretty much anywhere:


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If you look at that picture quickly, it looks like Mr. Bob "No-pants" Saget has his hand in the other guy's pocket. In this case, he doesn't, although you can tell just by looking at them that it's happened - or if it hasn't happened it will. Oh yes. It will. As soon as he puts down his matching coffee cup.

Here's how to get your ass kicked at the beach:


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He looks like he's reaching for a gun, but you know it's probably just a bottle of suntan lotion in a holster.

How to get your ass kicked in a meeting:


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If you wear this suit and don't sell used cars for a living, I believe you can be fined and face serious repercussions, up to and including termination. Or imprisonment, in which case you'd be forced to wear that orange jumpsuit.

How to get your ass kicked on every day up to and including St. Patrick's Day


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Dear god in heaven, I don't believe that color exists in nature. There is NO excuse for wearing either of these ensembles unless you're working as a body guard for the Lucky Charms leprechaun.

In this next one, Your Search For VALUE Ends at Penneys.

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As does your search for chest hair.

And this — Seriously. No words.

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Oh wait, it turns out that there are words after all. Those words are What. The. F*ck. I'm guessing the snap front gives you quick access to the chest hair. The little tie must be the pull tab.

Also, judging by the sheer amount of matching his/hers outfits, I'm guessing that in 1977 it was considered pretty stylish for couples to dress alike. These couples look happy, don't they?

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I am especially fond of this one, which I have entitled "Cowboy Chachi Loves You Best."

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And nothing showcases your everlasting love more than the commitment of matching bathing suits. That, and a blonde girl with a look on her face that says "I love the way your junk fights against that fabric."

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Then, after the lovin', you can relax in your one-piece matching terry cloth jumpsuits:

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I could go on, but I'm tired, and my eyes hurt from this trip back in time. I think it's the colors. That said, I will leave you with these tasteful little numbers:

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Man, that's sexy.
 
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I fixed the images for you. You guys probably saw them as I was fixing them, haha. They didn't work my end because the images weren't directly uploaded to the site, instead they were hot linked.
 
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This gets Brick Tamland's seal of approval.

Seriously, the 70s ruined clothing just like the 80s ruined music. It's funny to think that people actually wore this stuff!
 
The problem with having been an adult in the '70s is you probably had one of those...I had two leisure suits, one was dark blue, the other green, I think, but not that unnatural lime green...horrible. :mad:

And yet, the 70's did have some cool CJ Jeeps. :)
 
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Thanks for the good laugh! That kid with the 12" wide belt was me in 1st grade, cept it was burnt orange corduroy pants held up to my belly button and boots 5 sizes too big.
 
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Nice pics. Scary!!

I don’t remember wearing a ton of polyester slacks in the 70s but I was still a kid. I mean they had Disco back then. Yikes.

But I still love 80s music. Fell in love and made out to Journey, Sergio Mendez, Marvin Gaye,etc. Guy friends listened to Motley Crew, etc.. Damaged my hearing when Rap became a thing. Like Run DMC, etc (don’t hate).

Favorite music of all time is still Steely Dan though. Foreigner too. Technically they are mostly 70s. Otherwise later 60s music gets my ear. Doors, Led Zeppelin, etc.
 
The pics were great! Thanks! Growing up in the '70's, it's quite easy to recall a lot of this stuff. But what really made that flashback so good was your excellent commentary! That was flippin' hilarious, @cliffish! Kudos to ya!

So, is today any better?
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Incredible job @cliffish. I was a kid in the 70's and you seem to have your finger on the pulse of that generation. From the little kid rockin' the Tough Skins (Sears own brand of jeans, for you Gen X and Millennials, which were indestructible. Except, of course, by the dismissive glance from a female classmate) to the foxes, yes foxes, sporting the Dorothy Hamill haircut. I salute you and your efforts. Thanks for bringing me back!
 
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