The beginning of the end for the Cherokee nameplate


Chris G

Member
Joined
Jul 18, 2019
Messages
47
Location
Michigan
Had an XJ in college, and it was always one of my favorite Jeeps. Say what you want about the current Cherokee, but it would be (will be?) sad to see the name go.

 
Last edited:
  • Face Palm
Reactions: rasband

BoldlyGoing

TJ Enthusiast
Joined
Oct 9, 2017
Messages
975
Location
Atlanta, GA, United States
We’re headed towards the boring German way of naming models. With numbers
The horror.

Imagine if our beloved Jeeps were only known as "Civilian Jeep X" or, "CJ" for short. Who's gonna buy a "CJ-5"?!

Of course, over time they might have to come up with other letters with more ambiguity as to meaning... like YJ, TJ, LJ, MJ, XJ, etc.


What a horrible idea.
 

Vasq

asks a lot of questions
Supporting Member
Joined
Sep 22, 2019
Messages
1,258
Location
Everett, WA
Good lord, this cancel culture bullshit is ridiculous.

Indian Motorcycles, are they next? 🤦🏻
I completely agree that cancel culture is getting out of hand, but for some reason this just doesn't seem that way. Plus, I dunno, Native Americans have been shit on for a long time.
Plus the chief sounded too polite to be triggered :LOL:
 

TWiG01

TJ Enthusiast
Supporting Member
Joined
Jun 1, 2020
Messages
878
Location
New Jersey
The horror.

Imagine if our beloved Jeeps were only known as "Civilian Jeep X" or, "CJ" for short. Who's gonna buy a "CJ-5"?!

Of course, over time they might have to come up with other letters with more ambiguity as to meaning... like YJ, TJ, LJ, MJ, XJ, etc.


What a horrible idea.
Most of them did have an actual name though. The later models at least.
 
  • Like
Reactions: L J

Sea Cot

TJ Enthusiast
Supporting Member
Joined
May 2, 2019
Messages
491
Location
S.E. MI
Good lord, this cancel culture bullshit is ridiculous.

Indian Motorcycles, are they next? 🤦🏻

No, they'll retain the name. The branding and design cues will shift towards Indian subcontinent influences instead of native/indigenous American.
 

JMT

The Jeep Guy
Supporting Member
Ride of the Month Winner
Joined
Feb 27, 2017
Messages
12,559
Location
Earth
Chief Chuck needs to grow a pair. I’m a Renegade, so where do I file a cordial complaint requesting people to honor me by studying me and not just plaster my name on the side of a Jeep?
 
  • Haha
Reactions: TJ Starting and L J

L J

TJ Addict
Joined
Nov 26, 2017
Messages
2,152
Location
Glamis
The names don't add anything. In fact they muddy the waters in my opinion.

Your opinion doesn't align with reality. The vast majority of vehicle models are named not numbered.

If I tell a guy I drive a Wrangler, that only narrows it down to 1 of 7 vehicles.

It's even worse with Cherokee's or grand cherokees.

If you tell most guys you drive a TJ (or any other), they're going to say "a what?".
 
  • Like
Reactions: TWiG01 and PCO6

vito2772

TJ Enthusiast
Joined
Aug 1, 2019
Messages
140
Location
Hudson Valley, NY
  • Like
Reactions: BlueChip and Chris