I wouldn't say rare, but finding nice ones is getting harder and harder. Plus the prices are climbing on them. Unless there's a reason to sell, and you enjoy Jeeps, you may want to pause. Being an 04 LJ owner, that is my favorite year. The only negative things I can think of for the 04 model is there's no Rubicon, or manual transmission option. That said, if you decide to sell folks here can help guide you, but more details are needed, e.g. mileage, condition, options, modifications, etc. are important. Pictures help here!