Properly done-
Back off the cable adjuster under the tub until there is slack in the cables with the parking brake handle down.
Adjust the star wheel inside the drum until there is a bit of effort to turn the tire with the trans in neutral. You want a small bit of drag.
Once that is done, adjust the splitter under the tub. Snug it tighter, pull down on it and watch the levers at the backing plates. You are trying to get all the slack out without applying any force to the levers or pull with the cables. You can tell when it is correct by watching the levers. If you get lost and aren't sure, back the nut off and let the levers go back to full rest.
When you done, take it for a slow drive around the block or equivalent. Depress the button on the parking brake handle so you can apply it a decent amount on and off several times to bed the shoes into the drum surface to achieve greater contact.
Take it back, adjust the star wheel again after loosening the cables, get the small bit of drag, then adjust the cables again. When that is done, if nothing else is amiss, the brake will set hard 3-4 clicks up from the bottom and will hold the rig on most any angle until the anchor post shears off.