If you're not going to be replacing the head unit with something substantially more powerful with more wattage it's CRUCIAL to look for one key specification in any speakers you buy. If you buy speakers that push their high wattage capacity without looking at this one specification you're going to extremely disappointed with your speaker choice.
The specification you you need to pay CLOSE attention to is the speaker's Sensitivity rating and it must be from 90 to about 93 dB (decibels). That specification is how loudly the speaker will play with any given wattage. Buy speakers with too low of a Sensitivity rating with the same head unit you have and the speakers won't play loudly enough to be enjoyable. Really.
Speaker brands that typically include a 90 to 93 (or higher) Sensitivity rating mainly include Polk and Kicker. If you stick with them you will be fine.
And for every 3 dB lower Sensitivity rating, the speaker will require exactly twice as many watts to play as loudly as a speaker with a 3 dB higher sensitivity rating. For example... a speaker claiming in big letters 300 watts of power with an 87 dB Sensitivity rating will play HALF as loudly as a speaker with a 100 watt rating with a 90 dB sensitivity rating.
I'd stick with 6.5" Polk or Kicker speakers in the sound bar. For your TJ's front speakers, they have an odd-size 4x6 size. And with early model year TJs like your '98, it's not a standard 4x6 size so replacement 4x6 speakers will not have matching bolt holes. Plus oval speakers like 4x6 don't sound as good as round 5.25" speakers do. So I'd buy 5.25" round coaxial speakers with a 4x6 to 5.25" adapter plate for your front speakers which is easily found on sites like Crutchfield or Amazon.
The Sensitivity rating is not usually on the front page of a speaker's list of reasons for buying it. You'll have to look for its specifications which are sometimes a little hard to find but trust me, getting speakers with enough of a Sensitivity rating will make or break the sound level obtainable. Buying speakers with too low of a Sensitivity rating will mean they won't play loudly enough with the power available in any but the highest power head units or with the use of an auxiliary external amplifier.
Go with Polk or Kicker and you'll be fine... just double check their Sensitivity ratings as both companies make a lot of speakers and maybe some of them have reduced Sensitivity ratings.